Clik here to view.
Brands 50% More Popular than Celebrities in Social Media
Internet users in the UK are more likely to follow brands in social media than they are to follow celebrities. A study of over 1,000 internet users by the Internet Research Bureau and Opinion Matters...
View ArticleClik here to view.
4 Steps to Finding Social Media Influencers
Guest Post by: Jo StratmannIt’s all very well knowing what an influencer is; the real value only comes when you can identify them for your brand or business.Here’s our four step guide to helping you...
View ArticleClik here to view.
How To Find Online Promoters and Detractors
Guest Post by: Monica (Market Sentinel)Who are the people who are most likely to spread good (or bad) will about your brand? We look at ways to find these people online.Every brand has its share of...
View ArticleClik here to view.
Social Media Counts
Guest Post by: Dhiren (Market Sentinel) Social media has enabled all of to become content creators in our own way. But just how prolific are we? Gary Hayes’ Social Media Counts widget eludes to the...
View ArticleClik here to view.
5 Technologies Shaping the Future of Social Media Measurement
Guest Post by: Monica ShawOne of the things that continues to amaze me about social media measurement is how quickly our abilities are evolving with the ongoing changes in technology and the Internet....
View ArticleClik here to view.
Why You Shouldn’t Join Every Conversation about Your Brand Online
When brands start social media monitoring, the ability to get real-time alerts whenever your brand is mentioned can be enlightening. Your inbox is suddenly filled, almost in real time, with every...
View ArticleClik here to view.
22 Social Media Management Tools – a Wiki in Development
Social media management tools can help businesses listen to, manage, measure and respond to conversations about their brand on the social web.With more and more social media management tools springing...
View ArticleClik here to view.
Free Social Media Monitoring Tools
Guest Post by: Dhiren (Market Sentinel) Free tools keep appearing in the social media monitoring space. Over a week ago we discovered a social media monitoring tool made with Yahoo Pipes, an extremely...
View ArticleClik here to view.
Lateral Thinking: Use Social Media Monitoring to Study Your Audience and...
Guest Post by: Monica ShawLast year we worked on an interesting project with Bushmills Whiskey who were producing a marketing campaign called “Bushmills Brothers”. Their goal: get more young guys...
View Article
